Miami Condo Market and Lifestyle Updates
Facebook vs. Twitter: Which Is the Best for Real Estate? Industry Professionals Explain

Facebook vs. Twitter: Which Is the Best for Real Estate? Industry Professionals Explain

by Sep Niakan | July 02, 2015

 

As the real estate market is gradually conforming to the standards of social media, many professionals ask, “which is better: Facebook or Twitter?”

A recent study shows that, out of the almost 100 business surveyed, Facebook receives a better response as a marketing tool than its Twitter counterpart.

Data taken by the Master Brokers Forum of South Florida showed that 58% of their members use Facebook for business, 47% have a Twitter account, 28% use their Twitter account for business, and 49% of businesses have said that social media is at least somewhat useful in their marketing and sales portfolio.

“Facebook is relatively easy to use, and it is populated with more people who are in the market for homes. It is also an inherently visual platform, which allows Realtors to easily add multiple images and to describe a home with as much detail as they want,” Jeff Morr, chairman of the Miami Master Brokers Forum said, “Twitter is less easy to use, it doesn’t lend itself to images nearly as well, and its user base is much younger. And of course, there’s the character limitation issue — it’s very hard to describe a nice kitchen in 140 characters, to say nothing of an entire residence.”

 

Source: therealdeal.com

Photo credit: Wynwood Aerial - therealdeal.com

Recent posts

Opinions and Advice

Miami Pre-Construction Frequently Asked Questions

by Sep Niakan | May 22, 2017

How much is the fee to have a knowledgeable and licensed Miami real estate broker help me select the right property? How much of my money does developer use during construction? What are the penalties if I decide to cancel my pre-construction...

Opinions and Advice

Comprehensive Guide to Buying a Pre-construction Property or Condo in Miami

by Sep Niakan | May 22, 2017

Why You Need to Read This Miami Pre-construction Condo Guide Miami Pre-Construction Phases How to Negotiate the Best Miami Pre-Construction Deal How to Finance Pre-Construction Property Closing Costs for Pre-Construction...

Lifestyle

Save the Date for these Stellar June Events in Miami

by Sep Niakan | May 20, 2017

With summer here, Miami turns up the heat with the hottest events lining up for the month of June. You can find a new way to spend each day, whether it's catching up on international cinema, going on a food-eating spree, or peering over the...

Real Estate News

Luxury Miami Condo Report : April 2017

by Sep Niakan | May 18, 2017

Miami Luxury Condo Report Overall Market Summary   City and Neighborhood Luxury Condo Reports   Miami Beach Luxury Condo Report South Beach Luxury Condo Report Mid-Beach Luxury Condo Report   Surfside Luxury...